What to look for in an ABM Platform

Get Your Copy of The ABM Buyers Guide

(and how to find the right fit for you)

Finding an account-based platform that fits your company's unique needs is critical to maximizing your marketing efforts. With all the options available, you might be stuck scratching your head — Where do I start? What should I look for? Do I really need an account-based platform right now?


Whether you just want to be a better marketer or you’re already shopping for an ABM platform, we’ll guide you through all the decisions you’ll need to make, and the pros and cons of different approaches.  

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Get our ABM buying guide to learn:

Who should be doing ABM

When you need a dedicated ABM platform 

What you need to look for in an ABM platform 

Plus, we reveal key questions you should be asking when evaluating a new ABM platform (and the answers you should be listening for).

Customer Case Study

In 9 months, the marketing team at Dialpad saw

10x

52%

3.25x

Increase in traffic

Faster time to close a deal

ROI in closed-won revenue

“This is helping us know where to spend the majority of our sales and marketing resources. With a new, validated and tiered target account list, now Dialpad is poised to do true ABM at scale.”


Izabella Bray, Senior Manager, Demand Generation

Get a personalized demo of RollWorks today.

The account-based platform that’s been shown to deliver 5X the ROI compared to other ABM vendors.

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